"In my professional opinion, Clay has one of the most practical and exciting applications of AI, in a decades-old practice that has long been stale."
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Vanta
"Clay should be an essential pillar of every company's GTM stack, enabling outbound built on the highest quality data foundation possible."
CRO
Stevie Case
OpenAI
Clay enables our team to rapidly experiment with trigger driven workflows, and 3rd party enrichment data. We’re able to move fast and drive outsized impact on GTM execution – all while using a tool that’s fun, creative, and cutting edge.
Revenue Strategy & Data
Scotty Huhn
Anthropic
"Clay is a game changer for marketing, data, and operations. We have tripled our enrichment rate with Clay’s combination of data providers vs. our previous solution."
Head of Sales Operations
Adam Wall
Rippling
"Clay is the Rippling marketing team's secret weapon. It has helped us build an experimentation-driven GTM motion that iterates on ideas and scales what works. We've achieved breakthrough outbound email performance, deeply enriched our customer base with AI, and more."
VP, Corporate and Integrated Marketing
Ryan Narod
Rippling
"Clay is the Rippling marketing team's secret weapon. It has helped us build an experimentation-driven GTM motion that iterates on ideas and scales what works. We've achieved breakthrough outbound email performance, deeply enriched our customer base with AI, and more."
VP, Corporate and Integrated Marketing
Ryan Narod
Verkada
"Clay is a central part of our outbound campaign program. It’s helped us fully automate lead enrichment that previously required expensive and time consuming manual research."
Director of Growth
Davide Grieco
Verkada
"Clay is a central part of our outbound campaign program. It’s helped us fully automate lead enrichment that previously required expensive and time consuming manual research."
Director of Growth
Davide Grieco
Harnessing Claygent for targeted insights
Use AI in clay to get unique data in — tailored to your company’s product and value proposition — that will help you more precisely narrow in on accounts that have a burning need foryourproduct.
Find your competitive edge via unique data & custom plays
When you and your competitors only target based on company size, industry, and job titles, you're all going to be selling to the same companies at the same time.
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Custom prompts across all your tables. Iterate risk-free
In Claygent builder you can build prompts, connect your data, test the outputs and switch between versions instantly. Best part? Iterate and improve without spending any credits.
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First party data through custom MCP servers
You can connect Claygent to your Gong transcripts, ask it about active opportunities in Salesforce, or pull in a Google Doc with tone and style notes, so it writes outbound emails with the right context.
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Take human-like research actions to scrape public data
Instead of just reading a page, Navigator can interact with it— applying filters, filling out search forms, clicking buttons, and retrieving structured data from sites that don’t make it easy to access.
Try Claygent for freeResearch and enrich company data
Claygent can research any company based on its website or public information on the web. Find detailed information about customers, job positions, office locations, or whatever you can think of.
Try Claygent
Research and enrich company data
Claygent can research any company based on its website or public information on the web. Find detailed information about customers, job positions, office locations, or whatever you can think of.
Try Claygent
What our customers say about us...
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"Clay should be an essential pillar of every company's GTM stack, enabling outbound built on the highest quality data foundation possible. Now you can automate hours of manual research so sales teams can focus on selling."
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I love using and working with because its extensive customization options allow it to seamlessly integrate into various systems, making it an essential part of our tech stack. Their hands-on customer support ensures we build out flows in the most efficient way possible, enhancing our overall productivity and effectiveness.
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"Clay is a game changer for marketing, data, and operations. We have 3x our enrichment rate with Clay’s combination of data providers. Clay makes it easy to use AI for GTM initiatives, unlocking new workflows that were infeasible before."
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"Clay is a central part of our outbound campaign program. It’s helped us fully automate lead enrichment that previously required expensive and time consuming manual research. We can use the hours we've saved on manual work for more interesting, creative, and important tasks, like coming up with new outreach ideas or nurturing relationships with prospects."
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"Clay saves us hours a week that we previously spent researching and vetting companies that applied to our startup program. Our auto-approval rate has jumped to ~40%—with no manual work needed."
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"Scaling inefficient SDR work isn’t possible without an infinite flow of capital. Clay helps automate mundane tasks like contact data enrichment, including pulling signals and triggers, so SDRs can focus their time on prioritized selling and spend their days more effectively. It evolves the SDR role and aligns it with better with marketing paths for more upward career momentum."
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"Not having Clay would hugely reduce our ability to run good outbound campaigns. We wouldn’t be calling people as much, because it’s hard to get good phone numbers. We wouldn’t be emailing as much, because we’d be likely to bounce or go to spam. With Clay, we have a reliable source of data enrichment and can run dynamic, multi-touch outreach sequences."
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"Clay is the Rippling marketing team's secret weapon. It has helped us build an experimentation-driven GTM motion that iterates on ideas and scales what works. We've greatly improved our outbound email performance, deeply enriched our customer base with AI, and more."